“Build customer loyalty” has become a quite common suggestion for e-commerce businesses, regardless of their specifics. The current economic situation and the pandemic’s consequences have impacted consumer attitudes towards brands. As a result, they have become more careful about the purchased goods and services. And companies that have timely aligned themselves and prioritized to build […]
Category: Strategy
The KPIs for customer retention
According to recent research, 20% of your current customers can bring you 80% of your profits in the future. But for you, it’s better to try to keep your audience. In addition, after the pandemic period, most companies try in every possible way to reduce the cost of attracting new customers. And it also pushes […]
Top-5 Customer Retention Tips for Amazon Sellers
Surely you know what a challenge it is to find and attract new customers. But no less complicated is the process of retaining them. Moreover, it is worth noting that for a physical shop and an online store, the approaches are fundamentally different. When it comes to your organization’s website or physical store, you have […]
All you need to know about marketing automation in e-commerce
Businesses frequently are ambitious enough to strive for growing into a large corporation and it is extremely difficult to succeed on your own here. One is highly likely to end up delegating some tasks to their assistants. Apart from that, the owner can choose specific tools that will automatically perform various functions. It helps to […]
Top 5 Customer Retention Strategies that Work, or how to treat your customers properly
Every time when a company acquires one or two new customers can be called the best one. But is it really so? Are two new customers better than an old loyal one? Yeah, to attract new people to your product is a good urge, but what about those you already have? To maintain contact with […]
How to Excel in Building a High-quality Product Marketing Strategy
According to statistics, approximately 30 thousand products are launched every year. Most of them fail, though. Today we’ll try to find out the ways how to avoid this failure and, most importantly, let your product actually make a difference. The most crucial thing for any kind of business is the product or service they are […]
Stunning Ecommerce Marketing Automations: Smart And Easy To Handle
Automation is super helpful in marketing performance on par with tools that save your time, effort, money, and nerves while increasing productivity. Marketing automation allows you to manage your marketing campaigns without interrupting the rest of urgent significant duties that are important to handle on your own. Whereas you might be an administrator, salesperson, or […]
Learn to Segment Customer Personality Types and Win the Right Favour of Every Type
All people are rather similar, alongside with the fact saying people are quite different from each other. Taking this into account, it’s natural to assume that understanding customer personalities types is crucial for successful sales, to say the least. A false understanding of a customer’s personality, needs and desires can eventually lead not only to […]
Top 10 customer retention strategies worthy of your attention
It is abundantly clear that customer retention is highly valuable for businesses, yet surprisingly many of them do not realize the tremendousness of customer retention strategies value. Believe it or not, soliciting a new customer averagely costs five times more than retaining an existing customer. Nevertheless, businesses tend to be more focused upon customer engagement than upon […]
What is Customer Segmentation and why your business is in need of it
Customer segmentation is essential for your market promotion. It ensures you provide services to stay in demand for all segments of your audience. Here’s a complete guide on the notion of customer segmentation, its impact on business and possible ways of how to make the best of it. What is Customer Segmentation? In two words, […]